JEKKO USA: A big deal about a little crane

In 2011, JekkoUSA asked Beeler to boost visibility of the Jekko minicrane, a great product in the crowded U.S. marketplace for smaller cranes. We began by crafting messages that set Jekko apart from […]

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WOLF: A far cry from the recession

You may know of WOLF as the building materials company run by Tom Wolf before he decided to run for governor of Pennsylvania. We have a different perspective, because we began working with […]

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PLGIT: Building trust… building a Trust

The Pennsylvania Local Government Investment Trust (PLGIT) serves more than 2,900 municipalities, schools and other public-entity investors across the Commonwealth, handling more than $3.5 billion in investments. Of course, when it comes to […]

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RHOADS ENERGY: Fueling growth

Rhoads Energy was our very first client in 2003. Today, we’re happy to say the company still relies on Beeler for a broad array of services: public relations, marketing strategy, content, social media, […]

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TRANSGARD SYSTEMS: Building an energy industry brand

TransGard Systems manufactures a unique product that deters squirrels, snakes and other climbing animals from entering electrical substations. The company’s a major success—they’ve installed their fencing at 2,500 substations in North America—but until […]

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Making the News

November 3, 2015

Rhoads Energy was named Central Pennsylvania’s Business of the Year at a black-tie gala on November 2. Rhoads, which relied on Beeler during the nomination process, was honored in the category for businesses with 51-100 employees.

September 18, 2015

In September 2015, a new quick-ship program from WOLF Home Products was featured in national trade outlets including ProSales and Hardware & Building Supply Dealer.  The program relies on superior inventory and logistics to make previously special-order kitchen-and-bath products available in a period of days instead of weeks.

August 28, 2015

The Authority, a statewide publication serving he public sector, published a piece by the Pennsylvania Local Government Investment Trust explaining how new regulations will affect municipal investors. The placement was the latest in a continuous PR effort.

August 5, 2015

Hardware & Building Supply Dealer, a national industry magazine, covered the exclusive social media guide developed by WOLF Home Products for building contractors.

June 24, 2015

Rhoads Energy, a regional pioneer in alternative fuels, announced it had won the contract to provide propane for Council Rock School District's new 150-bus fleet. The Bucks County (PA) district expects to cut fuel costs by $2.5 million over seven years -- news that ran in the Philadelphia Inquirer, Central Penn Business Journal, NGT News  (a national trade outlet), and elsewhere.    

June 16, 2015

Rhoads Energy's Jennifer Goldbach was honored at a June 15 event as one of the region’s Women of Influence for 2015. The Women of Influence Award recognizes 25 women leaders throughout Central Pennsylvania for their experience, integrity, leadership, and accomplishments.

June 10, 2015

ProSales, a nationwide outlet serving the building materials channel, ran an op-ed piece by Jim Groff of WOLF Home Products.  In the article, Why Independent Dealers Hold an Edge, Groff explained how WOLF's key market offers significant advantages for manufacturers of building products.

June 8, 2015

The latest issue of Utility Products, a leading industry magazine, ran a guest column by Bernie Faloney, CEO of Fascan International, the supplier of Fassi cranes to the U.S. market. Faloney's piece, "An Investment in Crane Safety," outlined emerging technologies aimed at saving lives and safeguarding equipment — a major issue in the industry.  

June 5, 2015

A column explaining the federal reserve ran under a PLGIT byline in the June issue of Township News, a statewide publication for municipal leaders. The article was part of a continuous outreach program for the Pennsylvania Local Government Investment Trust. 

June 2, 2015

Rhoads Energy CEO Michael DeBerdine bylined a feature in At Home, a regional magazine geared toward homeowners. The article, "AC: What you don't know could cost you ... BIG!" offered energy saving tips  for the cooling season.

May 21, 2015

ProSales, a major building materials magazine, featured the PVC siding created by WOLF Home Products in its article on new exterior home products. The article noted new siding products offer "enhanced performance and aesthetic characteristics," and led with WOLF's PVC siding as a prime example.

May 11, 2015

"Capital Lumber Company is ratcheting up the scope of its partnership with WOLF Home Products," according to a news article in Hardware Building+Supply Dealer, a national trade outlet. The story noted that WOLF Home Products had further pushed its territory into Oregon — another step in the company's ongoing expansion.

May 8, 2015

Lift & Access, a national industry publication, ran a column in its May issue by Rich Caudill of JekkoUSA, a distributor of mini-cranes. The magazine asked Caudill to address trends — and growth — in the market for small cranes.

May 3, 2015

Rhoads Energy CEO Michael DeBerdine was featured on PA Newsmakers, a statewide current affairs TV program. DeBerdine discussed Rhoads Energy's new natural gas fueling station and the future of alternative fuels in the state.  

April 25, 2015

FASCAN, the Baltimore-based crane company, helped create a one-of-a-kind pink boom truck, earning ink in Crane Hotline, Lift & Access, and other industry outlets. The truck-mounted crane will be auctioned off, with proceeds going to give cancer research a lift at the Marshfield (Wis.) Research Foundation.  

April 22, 2015

Hardware Building+Supply Dealer, a leading industry magazine, ran a piece on WOLF's Key Buyer Index (KBI), a near-term indicator created by WOLF. The article notes that the KBI had reached a record level, predicting a "breakout season" for building products.

April 9, 2015

LBM Journal, a national publication serving the lumber and building materials channel, selected WOLF Home Products PVC Decking as one of its “Product Picks” in the April Decking issue.

April 2, 2015

Environmentally Safe Products was featured as part of the Product Focus section on insulation in the April issue of Walls and Ceilings – a national industry publication. ESP Low-E, the company's signature product and a leading reflective insulation, opened the feature and was the only reflective insulation selected.

March 30, 2015

Jennifer Goldbach, Business Development Director for Rhoads Energy, was selected as one of the Central Pennsylvania’s Women of Influence for 2015.  Judges selected Goldbach for her career achievement, community service and positive effect on women.

March 12, 2015

Two regional outlets ran features on the longevity and recent growth of Environmentally Safe Products (ESP).  The Central Penn Business Journal touted ESP's evolution into a national brand, and the Hanover Evening Sun noted that the invention of ESP's Low-E insulation was "far ahead of its time."

February 23, 2015

Environmentally Safe Products (ESP) was featured by Building Envelope, a national publication. The magazine ran a piece on the growth of ESP's signature Low-E® insulation and on the company’s new product line.

February 12, 2015

The February issue of  LBM Journal included the observations of WOLF Home Products VP Dominic Pileggi in its In Depth article about growth in the moulding, millwork and trimboard categories.

February 6, 2015

Rhoads Energy announced the installation of natural gas fuel pumps at one of its fueling stations – one of the first such facilities in the region. The news garnered coverage in LNP, the Central Penn Business Journal, other local outlets, and nationally in NGT News.

January 26, 2015

TransGard Systems released its list of the Five Worst Substation Outages of 2014. TransGard, which makes patented fencing that eliminates animal incursions at electrical substations, releases the annual list to underscore the cost and chaos related to animal-caused outages.

January 21, 2015

Hardware+Building Supply Dealer, a national industry publication that featured the expansion of WOLF's Builders Mark cabinets, noted the "rising demand for the value-priced line."

January 15, 2015

A feature on Procurement Cards, a purchasing tool used by local governments, ran under a PLGIT byline in Borough News. The article was part of a continuous outreach program for the Pennsylvania Local Government Investment Trust.

December 20, 2014

Construction Equipment, a leading industry publication, named the Jekko Compact Crawler Crane to its Top 100 Products list for 2014 – one of only 13 products recognized in the “Lifting” category.

December 15, 2014

WOLF Home Products continues to generate coverage in major trade publications.  Professional Builder named WOLF PVC Decking one of the Best New Products of 2014 — the only PVC decking named to the annual list.

December 10, 2014

“Heating Season Outlook,” a feature article bylined by Rhoads Energy, ran in the December 2014 issue of At Home magazine.

November 3, 2014

Home Channel News covered the expansion of WOLF Home Products lines of decking collections and colors.

November 2, 2014

WOLF Home Products was featured prominently (executive quotes, photos) in this feature on cabinet trends in Professional Remodeler, a major trade publication.

November 1, 2014

Township News carried a piece on “The End of Quantitative Easing,” part of an ongoing program for the Pennsylvania Local Government Investment Trust, that addressed the possible effects of policy changes at the Fed.

October 20, 2014

WOLF Home Products’ Seaside Collection of PVC Decking was highlighted in the Home Channel News Decking Spotlight.

September 29, 2014

ABC27 news interviewed Rhoads Energy CEO Mike DeBerdine for a segment on propane-fueled school buses.

September 15, 2014

Rhoads Energy launched its fall heating campaign: outdoor, web and mobile ads, email and more. Beeler created the theme (“Caution: Winter Ahead”), and designed all content for the program, which drove increases in web traffic, calls, clicks and sales.

September 1, 2014

TransGard Systems substation fencing was the subject of a major feature in Electricity Today, a national industry publication.

August 10, 2014

"Keys to a Successful HVAC Upgrade," an article bylined by Rhoads Energy CEO Michael DeBerdine, appeared in the August issue of At Home magazine.

August 1, 2014

Municipal Reporter ran a piece by the Pennsylvania Local Government Investment Trust that analyzed results of a survey of municipal investors – part of a continuous program of providing high quality content to target publications.

July 7, 2014

Crane & Rigging Hotline highlighted news of Jekko USA's nationwide distribution deal with manufacturer Wood’s Powr-Grip.

June 30, 2014

Jekko USA was one of the focal companies covered in this feature article about minicrane trends in Crane Hot Line, a leading trade publication.

June 2, 2014

DC Life Magazine used WOLF Home Products as their expert source in this article about mistakes to avoid when building your deck, which rand with 12 full color product photos.

May 29, 2014

Industry publications including Home Channel News and Building Products covered news of WOLF Home Products’ expansion to the West Coast.

May 7, 2014

WGAL-TV covered Rhoads Energy’s symposium on propane-fueled school buses, which featured experts and representatives from the region’s school districts.

April 21, 2014

Rhoads Energy launched a six-week marketing campaign (outdoor, web and mobile ads, email and more) to drive air-conditioning sales. Beeler created the theme (“This Summer, Just Chill …”) and designs that helped significantly boost year-over-year sales.

April 2, 2014

Home Channel News, a national trade outlet, featured WOLF Designer Cabinets in its “From the Homeland” feature, noting that “Made in the USA meant growth in cabinet sales of over 40%” for WOLF.

March 20, 2014

Lancaster Newspapers featured comments from Rhoads Energy President Michael DeBerdine in an in-depth news article on winter fuel costs.

February 27, 2014

WOLF Home Products gained national recognition for the expansion of its decking and porch lines in this article in Hardware+Building Supply Dealer    

February 3, 2014

  TransGard unveiled a significant system upgrade, prompting valuable coverage from Transmission & Distribution World, a leading power-generation publication.  

December 13, 2013

Fascan’s major announcement that it will offer the full line of JMG Cranes to the U.S. market earned national coverage in Crane & Rigging  Hotline.